cross industries, sophisticated organizations are now committing both time and money to their social media campaigns. However, the health and wellness industry has fallen behind, hesitating to embrace social media. As a result, doctors, medical device manufacturers, medical institutions, and health clubs are missing out on a major source of potential clients.
http://www.marketo.com/ebooks/the-state-of-content-marketing-and-social-media-in-the-medical-and-fitness-industries/
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